Titanic - White Star Line Fridge Magnet

Titanic - White Star Line.  147mm x 50mm Fridge Magnet

Acrylic fridge magnet / free standing desk sign

The Oceanic Steam Navigation Company, more commonly known as the White Star Line (WSL), was a British shipping company. Founded out of the remains of a defunct packet company, it gradually rose up as one of the most prominent shipping lines in the world, providing passenger and cargo services between the British Empire and the United States. While many other shipping lines focused primarily on speed, White Star branded their services by focusing more on providing steady and comfortable passages, for both upper class travellers and immigrants. Today it is most famous for the innovative vessel Oceanic of 1870, and for the losses of some of their best passenger liners, including the wrecking of RMS Atlantic at Halifax in 1873, the sinking of RMS Republic off Nantucket in 1909, the infamous loss of RMS Titanic in 1912 and that of HMHS Britannic while serving as a hospital ship in 1916. Despite its casualties, the company retained a prominent hold on shipping markets around the globe before falling into decline during the Great Depression, which ultimately led to a merger with its chief rival, Cunard Line, which operated as Cunard-White Star Line until 1950. Cunard Line then operated as a separate entity until 2005 and is now part of Carnival Corporation & plc. As a lasting reminder of the White Star Line, modern Cunard ships use the term White Star Service to describe the level of customer care expected of the company.